FINALISTS GUIDELINES

Announcement

The 3 finalists will be announced at the Final Judging Ceremony in APLF Hong Kong.

Design Prototype Kit

The finalists are required to create a Design Prototype Kit 2 weeks before the Final Judging Ceremony. The Kit includes:

  • A physical prototype of their bag design
  • A presentation to explain their inspiration and process in creating the bag
  • A 60s video introduction to showcase their bag design

Final Judging Criteria

Creativity: 30%
Originality: 30%
Trend: 30%
Marketability: 10%

Final Judging Ceremony

  • The 3 finalists will attend the Ceremony in person to explain their design concept in English
  • The Judging Panel will interact and have Q&A sessions to know more about each finalist’s design
  • The Best of Overall Winner will be chosen right after the ceremony and announced during the Fashion Access

Promotional Opportunities

  • The 3 finalists will be promoted on DAB social media platforms
  • The Overall Winner will be invited to a series of activities including interviews, connection with leather-related associations, and more.